World of Coke
Adjacent to Underground Atlanta, the neon-lit World of Coca-Cola (55 Martin Luther King, Jr. Drive at Central Ave., Atlanta, 404-676-5151), is a three-story shrine to the century-old, hometown soft drink that grew up to be a global favorite. It’s a world of fun, from its colorful collection of Coke memorabilia to the “Barnes Soda Fountain,” where an old-fashioned soda jerk demonstrates how early Coca-Cola was made. The self-guided tour also includes “Bottling Fantasy,” a tribute to global beverage bottlers, as well as opportunities to sip soft drinks while viewing commercials from around the world. The last stop on the tour is the Everything Coca-Cola retail store, which is filled with contemporary and nostalgic gifts and collectibles. Visit World of Coca Cola for information on current exhibits and about the upcoming move to a brand-new facility located adjacent to the Georgia Aquarium.